Codorus Web
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Independent work / Studio identity

Codorus Web

One identity across a website, reusable brand assets and a short motion signature. Built for Joey’s own studio.

Codorus Web identity overview: horizontal and stacked logos, profile marks, Carbon, Mineral and Cobalt colors, and Archivo Black and Afacad Flux typography.

The Codorus identity: exact vector logos, a restrained palette and a two-family type system.

Relationship
Independent studio project
Work
Website, identity and logo animation
By
Joey Kubalak, founder of Codorus Web

01 / Visual identity

Made to work together.

A useful identity needs to hold together from a full website to a small avatar. These are parts of the same system.

The exact Codorus Web horizontal logo in Mineral and Cobalt on Carbon.

A recognizable signature.

An exact vector mark and wordmark, with versions for light and dark surfaces and smaller profile applications.

Codorus colors: Carbon #171018, Mineral #f7f3ea and Cobalt #3c35d8.

Three colors, distinct roles.

Carbon grounds the work. Mineral gives text and imagery room. Cobalt marks an action or a change in pace.

Archivo Black for identity lettering, with Afacad Flux for supporting text.

A consistent reading voice.

Archivo Black carries short, expressive headings. Afacad Flux keeps the supporting copy open and readable.

The editable applications include brand guidance, graphics and templates that reuse the original logos, colors and licensed fonts.

02 / The website

The identity, in use.

The website brings together live text, responsive layouts and clear routes into the work and services. Its foundations include metadata, canonical URLs, a sitemap and structured data.

The September 25 Codorus Web website, shown in desktop and mobile views.
The website as captured September 25, 2026, before the current portfolio expansion.

03 / Material Assembly

Six seconds. One signature.

The logo becomes a short, silent landscape animation. It gives the identity a deliberate ending for a film or presentation.

The Mineral and Cobalt Codorus Web logo against a Carbon background.
Material Assembly6 seconds · silent

A short logo signature for Codorus Web’s own identity.

Open Material Assembly MP4
Read the film description

The elements of the Codorus Web mark and lettering assemble into the horizontal logo. Mineral lettering and the Cobalt square settle against a Carbon background. This film is silent.

This is independent studio work: website, identity and motion production for Codorus Web.

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Your identity

Give the work a consistent identity.

Start with a new identity, refine what you have, or bring an existing brand into your website and motion. Joey will help define a useful scope.

Let’s talk Explore motion graphics